Archive for Tools & Resources
When the Internet Goes Out
Tweet If recent events in Egypt have taught us anything, it is that the modern world needs the internet. It’s a part of everything we do, from news, communication and business to shopping and learning.
Read moreDear Google: How Do I Love Thee? Let Me Count the Ways
Tweet It’s a good time to be Google. They are the closest anyone’s been to ruling the world since the Romans, and they don’t show any signs of slowing down.
Read moreContent Management Systems: Moving Beyond WordPress
Tweet Content management systems allow site owners to build a website without extensive technological know-how. They feature easy to use themes, basic dashboards with comprehensive site controls, and the ability to create a full website without needing to know HTML or any programming.
Read moreYahoo! Search Clues: The Latest Toy in the SEO Toybox
Tweet SEOs love their toys. The hundreds of tools available for analyzing websites, keywords and search trends could keep us busy for weeks, if not longer. And now, Yahoo just has released their new tool for SEOs: Yahoo Search Clues.
Read moreOptimizing your Website for Mobile Search Users
Tweet Mobile searches make up a growing percentage of online traffic. This is especially true for local searches. If you want to take advantage of mobile website traffic, you need to start by preparing your site.
Read moreHow to Set Up Google for SEO
Tweet There are a few features available on Google Search that are really helpful for regular, every day, search engine users. Things like search history and Google Instant. These tools, however, are not quite as useful to SEOs, as they can alter your search results, showing you something different from what other searchers are seeing.
Read moreChoosing the Right SEO Tools
Tweet Having the right set of tools is essential for effectively running your own SEO campaign. While there are hundreds of different SEO tools on the web, not all are created equally, and not all of them are perfect for every user.
Read moreWebsite Traffic Decoded Part II: Analytics Decoded
Tweet Last week, we discussed the difference between page views and traffic. In the second part of the series, we’ll be discussing four more terms you need to understand when using your analytics program: traffic sources, entrance paths/landing pages, exit pages and bounce rate.
Read moreWebsite Traffic Decoded (Part 1)
Tweet You’ve launched your website, shared links on a few social media sites, and now you’re sitting back to watch the traffic come rolling in. Your statistics program will probably give you one of two numbers, or both, depending on the program you’re using. The two numbers are page views and number of visitors, which, [...]
Read moreHow Your Analytics Program is Misleading You
Tweet Web analytics. Is there anything that causes more excitement and frustration for website owners? How much traffic are you getting? Is it more or less than the traffic you were getting a month, or even a week, ago? What keywords are visitors using when they find your site? This information is invaluable, but you [...]
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